Electronic Shelf Label, also known by the acronym ESL. It is the latest solution for inventory and price management in the retail sector, based on the use of advanced IT technology. ESL replaces conventional paper price tags attached to the shelves of supermarkets and department stores with, for example, LCDs and electronic paper (E-paper) that show information on product price, sales promotions, etc.
ESL takes advantage of Zigbee, a low-power wireless communication technology, to keep product prices updated in real time. ESL consists of an e-paper equipped tag and gateway which delivers product information. The central server transmits information of each product to the gateway, which in turn sends such information to thousands of tags at the same time.
An electronic shelf label includes a transceiver configured to communicate with a plurality of wireless data tags associated with a plurality of retail products.
Global Electronic Shelf Label (ESL) key players include BOE (SES-imagotag), Pricer, SoluM, E Ink, etc. Global top four manufacturers hold a share over 65%.
Europe is the largest market, with a share about 55%, followed by Asia-Pacific and North America, both have a share about 40 percent.
In terms of product, E papers Displays is the largest segment, with a share over 80%. And in terms of application, the largest application is Department Stores/Mass Merchandise, followed by Grocery/Supermarket, Drug Stores, etc.

Market Analysis and Insights: Global Electronic Shelf Label (ESL) Market
In 2020, the global Electronic Shelf Label (ESL) market size was US$ 860 million and it is expected to reach US$ 2215.1 million by the end of 2027, with a CAGR of 14.5% during 2021-2027.
Global Electronic Shelf Label (ESL) Scope and Market Size
Electronic Shelf Label (ESL) market is segmented by region, by country, company, type, application and by sales channels. Players, stakeholders, and other participants in the global Electronic Shelf Label (ESL) market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on sales, revenue and forecast by region, by country, company, type, application and by sales channels for the period 2016-2027.

Segment by Type, the Electronic Shelf Label (ESL) market is segmented into
Liquid Crystal Display (LCD) Displays
E-Paper Displays

Segment by Application, the Electronic Shelf Label (ESL) market is segmented into
Department Stores/Mass Merchandise
Grocery/Supermarket
Drug Stores
Specialty Stores
Others

Regional and Country-level Analysis:
North America
United States
Canada
Asia-Pacific
China
Japan
South Korea
India
Southeast Asia
Australia
Rest of Asia-Pacific
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Rest of Europe
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA

Competitive Landscape and Electronic Shelf Label (ESL) Market Share Analysis
Electronic Shelf Label (ESL) market competitive landscape provides details and data information by companies. The report offers comprehensive analysis and accurate statistics on revenue by the player for the period 2016-2021. It also offers detailed analysis supported by reliable statistics on sale and revenue by players for the period 2016-2021. Details included are company description, major business, Electronic Shelf Label (ESL) product introduction, recent developments, Electronic Shelf Label (ESL) sales by region, type, application and by sales channel.

The major companies include:
BOE (SES-imagotag)
Pricer
SoluM
E Ink
Displaydata
Opticon Sensors Europe B.V
DIGI
Hanshow
LG innotek
Panasonic
Altierre