Global Real-time Bidding (RTB) Market Size, Status and Forecast 2024-2031

Report ID: 918369 | Published Date: Jan 2026 | No. of Page: 115 | Base Year: 2025 | Rating: 4.5 | Webstory: Check our Web story
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Impact of U.S Tarrifs Analyzed 2025 

1 Report Overview
    1.1 Study Scope
    1.2 Market Analysis by Type
        1.2.1 Global Real-time Bidding (RTB) Market Size Growth Rate by Type: 2016 VS 2021 VS 2027
        1.2.2 Open Auction
        1.2.3 Invited Auction
    1.3 Market by Application
        1.3.1 Global Real-time Bidding (RTB) Market Share by Application: 2016 VS 2021 VS 2027
        1.3.2 Media and Entertainment
        1.3.3 Games
        1.3.4 Retail and Ecommerce
        1.3.5 Others
    1.4 Study Objectives
    1.5 Years Considered

2 Global Growth Trends
    2.1 Global Real-time Bidding (RTB) Market Perspective (2016-2027)
    2.2 Real-time Bidding (RTB) Growth Trends by Regions
        2.2.1 Real-time Bidding (RTB) Market Size by Regions: 2016 VS 2021 VS 2027
        2.2.2 Real-time Bidding (RTB) Historic Market Share by Regions (2016-2021)
        2.2.3 Real-time Bidding (RTB) Forecasted Market Size by Regions (2022-2027)
    2.3 Real-time Bidding (RTB) Industry Dynamic
        2.3.1 Real-time Bidding (RTB) Market Trends
        2.3.2 Real-time Bidding (RTB) Market Drivers
        2.3.3 Real-time Bidding (RTB) Market Challenges
        2.3.4 Real-time Bidding (RTB) Market Restraints

3 Competition Landscape by Key Players
    3.1 Global Top Real-time Bidding (RTB) Players by Revenue
        3.1.1 Global Top Real-time Bidding (RTB) Players by Revenue (2016-2021)
        3.1.2 Global Real-time Bidding (RTB) Revenue Market Share by Players (2016-2021)
    3.2 Global Real-time Bidding (RTB) Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
    3.3 Players Covered: Ranking by Real-time Bidding (RTB) Revenue
    3.4 Global Real-time Bidding (RTB) Market Concentration Ratio
        3.4.1 Global Real-time Bidding (RTB) Market Concentration Ratio (CR5 and HHI)
        3.4.2 Global Top 10 and Top 5 Companies by Real-time Bidding (RTB) Revenue in 2020
    3.5 Real-time Bidding (RTB) Key Players Head office and Area Served
    3.6 Key Players Real-time Bidding (RTB) Product Solution and Service
    3.7 Date of Enter into Real-time Bidding (RTB) Market
    3.8 Mergers & Acquisitions, Expansion Plans

4 Real-time Bidding (RTB) Breakdown Data by Type
    4.1 Global Real-time Bidding (RTB) Historic Market Size by Type (2016-2021)
    4.2 Global Real-time Bidding (RTB) Forecasted Market Size by Type (2022-2027)

5 Real-time Bidding (RTB) Breakdown Data by Application
    5.1 Global Real-time Bidding (RTB) Historic Market Size by Application (2016-2021)
    5.2 Global Real-time Bidding (RTB) Forecasted Market Size by Application (2022-2027)

6 North America
    6.1 North America Real-time Bidding (RTB) Market Size (2016-2027)
    6.2 North America Real-time Bidding (RTB) Market Size by Type
        6.2.1 North America Real-time Bidding (RTB) Market Size by Type (2016-2021)
        6.2.2 North America Real-time Bidding (RTB) Market Size by Type (2022-2027)
        6.2.3 North America Real-time Bidding (RTB) Market Size by Type (2016-2027)
    6.3 North America Real-time Bidding (RTB) Market Size by Application
        6.3.1 North America Real-time Bidding (RTB) Market Size by Application (2016-2021)
        6.3.2 North America Real-time Bidding (RTB) Market Size by Application (2022-2027)
        6.3.3 North America Real-time Bidding (RTB) Market Size by Application (2016-2027)
    6.4 North America Real-time Bidding (RTB) Market Size by Country
        6.4.1 North America Real-time Bidding (RTB) Market Size by Country (2016-2021)
        6.4.2 North America Real-time Bidding (RTB) Market Size by Country (2022-2027)
        6.4.3 United States
        6.4.4 Canada

7 Europe
    7.1 Europe Real-time Bidding (RTB) Market Size (2016-2027)
    7.2 Europe Real-time Bidding (RTB) Market Size by Type
        7.2.1 Europe Real-time Bidding (RTB) Market Size by Type (2016-2021)
        7.2.2 Europe Real-time Bidding (RTB) Market Size by Type (2022-2027)
        7.2.3 Europe Real-time Bidding (RTB) Market Size by Type (2016-2027)
    7.3 Europe Real-time Bidding (RTB) Market Size by Application
        7.3.1 Europe Real-time Bidding (RTB) Market Size by Application (2016-2021)
        7.3.2 Europe Real-time Bidding (RTB) Market Size by Application (2022-2027)
        7.3.3 Europe Real-time Bidding (RTB) Market Size by Application (2016-2027)
    7.4 Europe Real-time Bidding (RTB) Market Size by Country
        7.4.1 Europe Real-time Bidding (RTB) Market Size by Country (2016-2021)
        7.4.2 Europe Real-time Bidding (RTB) Market Size by Country (2022-2027)
        7.4.3 Germany
        7.4.4 France
        7.4.5 U.K.
        7.4.6 Italy
        7.4.7 Russia
        7.4.8 Nordic

8 Asia-Pacific
    8.1 Asia-Pacific Real-time Bidding (RTB) Market Size (2016-2027)
    8.2 Asia-Pacific Real-time Bidding (RTB) Market Size by Type
        8.2.1 Asia-Pacific Real-time Bidding (RTB) Market Size by Type (2016-2021)
        8.2.2 Asia-Pacific Real-time Bidding (RTB) Market Size by Type (2022-2027)
        8.2.3 Asia-Pacific Real-time Bidding (RTB) Market Size by Type (2016-2027)
    8.3 Asia-Pacific Real-time Bidding (RTB) Market Size by Application
        8.3.1 Asia-Pacific Real-time Bidding (RTB) Market Size by Application (2016-2021)
        8.3.2 Asia-Pacific Real-time Bidding (RTB) Market Size by Application (2022-2027)
        8.3.3 Asia-Pacific Real-time Bidding (RTB) Market Size by Application (2016-2027)
    8.4 Asia-Pacific Real-time Bidding (RTB) Market Size by Region
        8.4.1 Asia-Pacific Real-time Bidding (RTB) Market Size by Region (2016-2021)
        8.4.2 Asia-Pacific Real-time Bidding (RTB) Market Size by Region (2022-2027)
        8.4.3 China
        8.4.4 Japan
        8.4.5 South Korea
        8.4.6 Southeast Asia
        8.4.7 India
        8.4.8 Australia

9 Latin America
    9.1 Latin America Real-time Bidding (RTB) Market Size (2016-2027)
    9.2 Latin America Real-time Bidding (RTB) Market Size by Type
        9.2.1 Latin America Real-time Bidding (RTB) Market Size by Type (2016-2021)
        9.2.2 Latin America Real-time Bidding (RTB) Market Size by Type (2022-2027)
        9.2.3 Latin America Real-time Bidding (RTB) Market Size by Type (2016-2027)
    9.3 Latin America Real-time Bidding (RTB) Market Size by Application
        9.3.1 Latin America Real-time Bidding (RTB) Market Size by Application (2016-2021)
        9.3.2 Latin America Real-time Bidding (RTB) Market Size by Application (2022-2027)
        9.3.3 Latin America Real-time Bidding (RTB) Market Size by Application (2016-2027)
    9.4 Latin America Real-time Bidding (RTB) Market Size by Country
        9.4.1 Latin America Real-time Bidding (RTB) Market Size by Country (2016-2021)
        9.4.2 Latin America Real-time Bidding (RTB) Market Size by Country (2022-2027)
        9.4.3 Mexico
        9.4.4 Brazil

10 Middle East & Africa
    10.1 Middle East & Africa Real-time Bidding (RTB) Market Size (2016-2027)
    10.2 Middle East & Africa Real-time Bidding (RTB) Market Size by Type
        10.2.1 Middle East & Africa Real-time Bidding (RTB) Market Size by Type (2016-2021)
        10.2.2 Middle East & Africa Real-time Bidding (RTB) Market Size by Type (2022-2027)
        10.2.3 Middle East & Africa Real-time Bidding (RTB) Market Size by Type (2016-2027)
    10.3 Middle East & Africa Real-time Bidding (RTB) Market Size by Application
        10.3.1 Middle East & Africa Real-time Bidding (RTB) Market Size by Application (2016-2021)
        10.3.2 Middle East & Africa Real-time Bidding (RTB) Market Size by Application (2022-2027)
        10.3.3 Middle East & Africa Real-time Bidding (RTB) Market Size by Application (2016-2027)
    10.4 Middle East & Africa Real-time Bidding (RTB) Market Size by Country
        10.4.1 Middle East & Africa Real-time Bidding (RTB) Market Size by Country (2016-2021)
        10.4.2 Middle East & Africa Real-time Bidding (RTB) Market Size by Country (2022-2027)
        10.4.3 Turkey
        10.4.4 Saudi Arabia
        10.4.5 UAE

11 Key Players Profiles
    11.1 Google
        11.1.1 Google Company Details
        11.1.2 Google Business Overview
        11.1.3 Google Real-time Bidding (RTB) Introduction
        11.1.4 Google Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.1.5 Google Recent Development
    11.2 WPP
        11.2.1 WPP Company Details
        11.2.2 WPP Business Overview
        11.2.3 WPP Real-time Bidding (RTB) Introduction
        11.2.4 WPP Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.2.5 WPP Recent Development
    11.3 Adobe
        11.3.1 Adobe Company Details
        11.3.2 Adobe Business Overview
        11.3.3 Adobe Real-time Bidding (RTB) Introduction
        11.3.4 Adobe Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.3.5 Adobe Recent Development
    11.4 Facebook
        11.4.1 Facebook Company Details
        11.4.2 Facebook Business Overview
        11.4.3 Facebook Real-time Bidding (RTB) Introduction
        11.4.4 Facebook Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.4.5 Facebook Recent Development
    11.5 Twitter (Mopub)
        11.5.1 Twitter (Mopub) Company Details
        11.5.2 Twitter (Mopub) Business Overview
        11.5.3 Twitter (Mopub) Real-time Bidding (RTB) Introduction
        11.5.4 Twitter (Mopub) Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.5.5 Twitter (Mopub) Recent Development
    11.6 Verizon Media
        11.6.1 Verizon Media Company Details
        11.6.2 Verizon Media Business Overview
        11.6.3 Verizon Media Real-time Bidding (RTB) Introduction
        11.6.4 Verizon Media Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.6.5 Verizon Media Recent Development
    11.7 Criteo
        11.7.1 Criteo Company Details
        11.7.2 Criteo Business Overview
        11.7.3 Criteo Real-time Bidding (RTB) Introduction
        11.7.4 Criteo Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.7.5 Criteo Recent Development
    11.8 Smaato
        11.8.1 Smaato Company Details
        11.8.2 Smaato Business Overview
        11.8.3 Smaato Real-time Bidding (RTB) Introduction
        11.8.4 Smaato Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.8.5 Smaato Recent Development
    11.9 Yandex
        11.9.1 Yandex Company Details
        11.9.2 Yandex Business Overview
        11.9.3 Yandex Real-time Bidding (RTB) Introduction
        11.9.4 Yandex Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.9.5 Yandex Recent Development
    11.10 Rubicon Project
        11.10.1 Rubicon Project Company Details
        11.10.2 Rubicon Project Business Overview
        11.10.3 Rubicon Project Real-time Bidding (RTB) Introduction
        11.10.4 Rubicon Project Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.10.5 Rubicon Project Recent Development
    11.11 Pubmatic
        11.11.1 Pubmatic Company Details
        11.11.2 Pubmatic Business Overview
        11.11.3 Pubmatic Real-time Bidding (RTB) Introduction
        11.11.4 Pubmatic Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.11.5 Pubmatic Recent Development
    11.12 Salesforce
        11.12.1 Salesforce Company Details
        11.12.2 Salesforce Business Overview
        11.12.3 Salesforce Real-time Bidding (RTB) Introduction
        11.12.4 Salesforce Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.12.5 Salesforce Recent Development
    11.13 Mediamath
        11.13.1 Mediamath Company Details
        11.13.2 Mediamath Business Overview
        11.13.3 Mediamath Real-time Bidding (RTB) Introduction
        11.13.4 Mediamath Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.13.5 Mediamath Recent Development
    11.14 Appnexus (A Xandr Company)
        11.14.1 Appnexus (A Xandr Company) Company Details
        11.14.2 Appnexus (A Xandr Company) Business Overview
        11.14.3 Appnexus (A Xandr Company) Real-time Bidding (RTB) Introduction
        11.14.4 Appnexus (A Xandr Company) Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.14.5 Appnexus (A Xandr Company) Recent Development
    11.15 Platform One
        11.15.1 Platform One Company Details
        11.15.2 Platform One Business Overview
        11.15.3 Platform One Real-time Bidding (RTB) Introduction
        11.15.4 Platform One Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.15.5 Platform One Recent Development
    11.16 Match2one
        11.16.1 Match2one Company Details
        11.16.2 Match2one Business Overview
        11.16.3 Match2one Real-time Bidding (RTB) Introduction
        11.16.4 Match2one Revenue in Real-time Bidding (RTB) Business (2016-2021)
        11.16.5 Match2one Recent Development

12 Analyst's Viewpoints/Conclusions

13 Appendix
    13.1 Research Methodology
        13.1.1 Methodology/Research Approach
        13.1.2 Data Source
    13.2 Disclaimer
    13.3 Author Details
List of Tables
    Table 1. Global Real-time Bidding (RTB) Market Size Growth Rate by Type (US$ Million):2016 VS 2021 VS 2027
    Table 2. Key Players of Open Auction
    Table 3. Key Players of Invited Auction
    Table 4. Global Real-time Bidding (RTB) Market Size Growth by Application (US$ Million): 2016 VS 2021 VS 2027
    Table 5. Global Real-time Bidding (RTB) Market Size by Regions (US$ Million): 2016 VS 2021 VS 2027
    Table 6. Global Real-time Bidding (RTB) Market Size by Regions (2016-2021) & (US$ Million)
    Table 7. Global Real-time Bidding (RTB) Market Share by Regions (2016-2021)
    Table 8. Global Real-time Bidding (RTB) Forecasted Market Size by Regions (2022-2027) & (US$ Million)
    Table 9. Global Real-time Bidding (RTB) Market Share by Regions (2022-2027)
    Table 10. Real-time Bidding (RTB) Market Trends
    Table 11. Real-time Bidding (RTB) Market Drivers
    Table 12. Real-time Bidding (RTB) Market Challenges
    Table 13. Real-time Bidding (RTB) Market Restraints
    Table 14. Global Real-time Bidding (RTB) Revenue by Players (2016-2021) & (US$ Million)
    Table 15. Global Real-time Bidding (RTB) Market Share by Players (2016-2021)
    Table 16. Global Top Real-time Bidding (RTB) Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Real-time Bidding (RTB) as of 2020)
    Table 17. Ranking of Global Top Real-time Bidding (RTB) Companies by Revenue (US$ Million) in 2020
    Table 18. Global 5 Largest Players Market Share by Real-time Bidding (RTB) Revenue (CR5 and HHI) & (2016-2021)
    Table 19. Key Players Headquarters and Area Served
    Table 20. Key Players Real-time Bidding (RTB) Product Solution and Service
    Table 21. Date of Enter into Real-time Bidding (RTB) Market
    Table 22. Mergers & Acquisitions, Expansion Plans
    Table 23. Global Real-time Bidding (RTB) Market Size by Type (2016-2021) (US$ Million)
    Table 24. Global Real-time Bidding (RTB) Revenue Market Share by Type (2016-2021)
    Table 25. Global Real-time Bidding (RTB) Forecasted Market Size by Type (2022-2027) (US$ Million)
    Table 26. Global Real-time Bidding (RTB) Revenue Market Share by Type (2022-2027) & (US$ Million)
    Table 27. Global Real-time Bidding (RTB) Market Size Share by Application (2016-2021) & (US$ Million)
    Table 28. Global Real-time Bidding (RTB) Revenue Market Share by Application (2016-2021)
    Table 29. Global Real-time Bidding (RTB) Forecasted Market Size by Application (2022-2027) (US$ Million)
    Table 30. Global Real-time Bidding (RTB) Revenue Market Share by Application (2022-2027) & (US$ Million)
    Table 31. North America Real-time Bidding (RTB) Market Size by Type (2016-2021) (US$ Million)
    Table 32. North America Real-time Bidding (RTB) Market Size by Type (2022-2027) & (US$ Million)
    Table 33. North America Real-time Bidding (RTB) Market Size by Application (2016-2021) (US$ Million)
    Table 34. North America Real-time Bidding (RTB) Market Size by Application (2022-2027) & (US$ Million)
    Table 35. North America Real-time Bidding (RTB) Market Size by Country (2016-2021) & (US$ Million) 
    Table 36. North America Real-time Bidding (RTB) Market Size by Country (2022-2027) & (US$ Million) 
    Table 37. Europe Real-time Bidding (RTB) Market Size by Type (2016-2021) (US$ Million)
    Table 38. Europe Real-time Bidding (RTB) Market Size by Type (2022-2027) & (US$ Million)
    Table 39. Europe Real-time Bidding (RTB) Market Size by Application (2016-2021) (US$ Million)
    Table 40. Europe Real-time Bidding (RTB) Market Size by Application (2022-2027) & (US$ Million)
    Table 41. Europe Real-time Bidding (RTB) Market Size by Country (2016-2021) & (US$ Million) 
    Table 42. Europe Real-time Bidding (RTB) Market Size by Country (2022-2027) & (US$ Million) 
    Table 43. Asia-Pacific Real-time Bidding (RTB) Market Size by Type (2016-2021) (US$ Million)
    Table 44. Asia-Pacific Real-time Bidding (RTB) Market Size by Type (2022-2027) & (US$ Million)
    Table 45. Asia-Pacific Real-time Bidding (RTB) Market Size by Application (2016-2021) (US$ Million)
    Table 46. Asia-Pacific Real-time Bidding (RTB) Market Size by Application (2022-2027) & (US$ Million)
    Table 47. Asia-Pacific Real-time Bidding (RTB) Market Size by Region (2016-2021) & (US$ Million) 
    Table 48. Asia-Pacific Real-time Bidding (RTB) Market Size by Region (2022-2027) & (US$ Million) 
    Table 49. Latin America Real-time Bidding (RTB) Market Size by Type (2016-2021) (US$ Million)
    Table 50. Latin America Real-time Bidding (RTB) Market Size by Type (2022-2027) & (US$ Million)
    Table 51. Latin America Real-time Bidding (RTB) Market Size by Application (2016-2021) (US$ Million)
    Table 52. Latin America Real-time Bidding (RTB) Market Size by Application (2022-2027) & (US$ Million)
    Table 53. Latin America Real-time Bidding (RTB) Market Size by Country (2016-2021) & (US$ Million) 
    Table 54. Latin America Real-time Bidding (RTB) Market Size by Country (2022-2027) & (US$ Million) 
    Table 55. Middle East & Africa Real-time Bidding (RTB) Market Size by Type (2016-2021) (US$ Million)
    Table 56. Middle East & Africa Real-time Bidding (RTB) Market Size by Type (2022-2027) & (US$ Million)
    Table 57. Middle East & Africa Real-time Bidding (RTB) Market Size by Application (2016-2021) (US$ Million)
    Table 58. Middle East & Africa Real-time Bidding (RTB) Market Size by Application (2022-2027) & (US$ Million)
    Table 59. Middle East & Africa Real-time Bidding (RTB) Market Size by Country (2016-2021) & (US$ Million) 
    Table 60. Middle East & Africa Real-time Bidding (RTB) Market Size by Country (2022-2027) & (US$ Million) 
    Table 61. Google Company Details
    Table 62. Google Business Overview
    Table 63. Google Real-time Bidding (RTB) Product
    Table 64. Google Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 65. Google Recent Development
    Table 66. WPP Company Details
    Table 67. WPP Business Overview
    Table 68. WPP Real-time Bidding (RTB) Product
    Table 69. WPP Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 70. WPP Recent Development
    Table 71. Adobe Company Details
    Table 72. Adobe Business Overview
    Table 73. Adobe Real-time Bidding (RTB) Product
    Table 74. Adobe Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 75. Adobe Recent Development
    Table 76. Facebook Company Details
    Table 77. Facebook Business Overview
    Table 78. Facebook Real-time Bidding (RTB) Product
    Table 79. Facebook Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 80. Facebook Recent Development
    Table 81. Twitter (Mopub) Company Details
    Table 82. Twitter (Mopub) Business Overview
    Table 83. Twitter (Mopub) Real-time Bidding (RTB) Product
    Table 84. Twitter (Mopub) Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 85. Twitter (Mopub) Recent Development
    Table 86. Verizon Media Company Details
    Table 87. Verizon Media Business Overview
    Table 88. Verizon Media Real-time Bidding (RTB) Product
    Table 89. Verizon Media Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 90. Verizon Media Recent Development
    Table 91. Criteo Company Details
    Table 92. Criteo Business Overview
    Table 93. Criteo Real-time Bidding (RTB) Product
    Table 94. Criteo Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 95. Criteo Recent Development
    Table 96. Smaato Company Details
    Table 97. Smaato Business Overview
    Table 98. Smaato Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 99. Smaato Recent Development
    Table 100. Yandex Company Details
    Table 101. Yandex Business Overview
    Table 102. Yandex Real-time Bidding (RTB) Product
    Table 103. Yandex Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 104. Yandex Recent Development
    Table 105. Rubicon Project Company Details
    Table 106. Rubicon Project Business Overview
    Table 107. Rubicon Project Real-time Bidding (RTB) Product
    Table 108. Rubicon Project Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 109. Rubicon Project Recent Development
    Table 110. Pubmatic Company Details
    Table 111. Pubmatic Business Overview
    Table 112. Pubmatic Real-time Bidding (RTB) Product
    Table 113. Pubmatic Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 114. Pubmatic Recent Development
    Table 115. Salesforce Company Details
    Table 116. Salesforce Business Overview
    Table 117. Salesforce Real-time Bidding (RTB) Product
    Table 118. Salesforce Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 119. Salesforce Recent Development
    Table 120. Mediamath Company Details
    Table 121. Mediamath Business Overview
    Table 122. Mediamath Real-time Bidding (RTB) Product
    Table 123. Mediamath Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 124. Mediamath Recent Development
    Table 125. Appnexus (A Xandr Company) Company Details
    Table 126. Appnexus (A Xandr Company) Business Overview
    Table 127. Appnexus (A Xandr Company) Real-time Bidding (RTB) Product
    Table 128. Appnexus (A Xandr Company) Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 129. Appnexus (A Xandr Company) Recent Development
    Table 130. Platform One Company Details
    Table 131. Platform One Business Overview
    Table 132. Platform One Real-time Bidding (RTB) Product
    Table 133. Platform One Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 134. Platform One Recent Development
    Table 135. Match2one Company Details
    Table 136. Match2one Business Overview
    Table 137. Match2one Real-time Bidding (RTB) Product
    Table 138. Match2one Revenue in Real-time Bidding (RTB) Business (2016-2021) & (US$ Million)
    Table 139. Match2one Recent Development
    Table 140. Research Programs/Design for This Report
    Table 141. Key Data Information from Secondary Sources
    Table 142. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global Real-time Bidding (RTB) Market Share by Type: 2020 VS 2027
    Figure 2. Open Auction Features
    Figure 3. Invited Auction Features
    Figure 4. Global Real-time Bidding (RTB) Market Share by Application: 2020 VS 2027
    Figure 5. Media and Entertainment Case Studies
    Figure 6. Games Case Studies
    Figure 7. Retail and Ecommerce Case Studies
    Figure 8. Others Case Studies
    Figure 9. Real-time Bidding (RTB) Report Years Considered
    Figure 10. Global Real-time Bidding (RTB) Market Size (US$ Million), Year-over-Year: 2016-2027
    Figure 11. Global Real-time Bidding (RTB) Market Size (US$ Million), 2016 VS 2021 VS 2027
    Figure 12. Global Real-time Bidding (RTB) Market Share by Regions: 2020 VS 2027
    Figure 13. Global Real-time Bidding (RTB) Market Share by Regions (2022-2027)
    Figure 14. Global Real-time Bidding (RTB) Market Share by Players in 2020
    Figure 15. Global Top Real-time Bidding (RTB) Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Real-time Bidding (RTB) as of 2020
    Figure 16. The Top 10 and 5 Players Market Share by Real-time Bidding (RTB) Revenue in 2020
    Figure 17. Global Real-time Bidding (RTB) Revenue Market Share by Type (2016-2021)
    Figure 18. Global Real-time Bidding (RTB) Revenue Market Share by Type (2022-2027)
    Figure 19. North America Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 20. North America Real-time Bidding (RTB) Market Share by Type (2016-2027)
    Figure 21. North America Real-time Bidding (RTB) Market Share by Application (2016-2027)
    Figure 22. North America Real-time Bidding (RTB) Market Share by Country (2016-2027)
    Figure 23. United States Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 24. Canada Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 25. Europe Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 26. Europe Real-time Bidding (RTB) Market Share by Type (2016-2027)
    Figure 27. Europe Real-time Bidding (RTB) Market Share by Application (2016-2027)
    Figure 28. Europe Real-time Bidding (RTB) Market Share by Country (2016-2027)
    Figure 29. Germany Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 30. France Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 31. U.K. Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 32. Italy Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 33. Russia Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 34. Nordic Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 35. Asia-Pacific Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 36. Asia-Pacific Real-time Bidding (RTB) Market Share by Type (2016-2027)
    Figure 37. Asia-Pacific Real-time Bidding (RTB) Market Share by Application (2016-2027)
    Figure 38. Asia-Pacific Real-time Bidding (RTB) Market Share by Region (2016-2027)
    Figure 39. China Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 40. Japan Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 41. South Korea Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 42. Southeast Asia Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 43. India Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 44. Australia Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 45. Latin America Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 46. Latin America Real-time Bidding (RTB) Market Share by Type (2016-2027)
    Figure 47. Latin America Real-time Bidding (RTB) Market Share by Application (2016-2027)
    Figure 48. Latin America Real-time Bidding (RTB) Market Share by Country (2016-2027)
    Figure 49. Mexico Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 50. Brazil Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 51. Middle East & Africa Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 52. Middle East & Africa Real-time Bidding (RTB) Market Share by Type (2016-2027)
    Figure 53. Middle East & Africa Real-time Bidding (RTB) Market Share by Application (2016-2027)
    Figure 54. Middle East & Africa Real-time Bidding (RTB) Market Share by Country (2016-2027)
    Figure 55. Turkey Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 56. Saudi Arabia Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 57. UAE Real-time Bidding (RTB) Market Size YoY Growth (2016-2027) & (US$ Million)
    Figure 58. Google Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 59. WPP Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 60. Adobe Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 61. Facebook Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 62. Twitter (Mopub) Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 63. Verizon Media Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 64. Criteo Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 65. Smaato Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 66. Yandex Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 67. Rubicon Project Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 68. Pubmatic Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 69. Salesforce Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 70. Mediamath Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 71. Appnexus (A Xandr Company) Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 72. Platform One Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 73. Match2one Revenue Growth Rate in Real-time Bidding (RTB) Business (2016-2021)
    Figure 74. Bottom-up and Top-down Approaches for This Report
    Figure 75. Data Triangulation
    Figure 76. Key Executives Interviewed
Please ask for List of Figures. Request Sample Report
Companies Included in Reports:
Google
WPP
Adobe
Facebook
Twitter (Mopub)
Verizon Media
Criteo
Smaato
Yandex
Rubicon Project
Pubmatic
Salesforce
Mediamath
Appnexus (A Xandr Company)
Platform One
Match2one
Frequently Asked Questions
Real-time Bidding (RTB) report offers great insights of the market and consumer data and their interpretation through various figures and graphs. Report has embedded global market and regional market deep analysis through various research methodologies. The report also offers great competitor analysis of the industries and highlights the key aspect of their business like success stories, market development and growth rate.
Real-time Bidding (RTB) report is categorised based on following features:
  1. Global Market Players
  2. Geopolitical regions
  3. Consumer Insights
  4. Technological advancement
  5. Historic and Future Analysis of the Market
Real-time Bidding (RTB) report is designed on the six basic aspects of analysing the market, which covers the SWOT and SWAR analysis like strength, weakness, opportunity, threat, aspirations and results. This methodology helps investors to reach on to the desired and correct decision to put their capital into the market.

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